Cafe & Coffee Branding

The brief

Since the brand name is one of the main design strategies, we chose the Kopee logo wordmark, where the logo should be simple, clear, strong and dynamic. A simple and clean layout will make the design more focused and lively.

Project Description

We took the Kopee brand from the union of Coffee and Kopi Luwak, a name that is short, bold,
simple, and passionate. Yes, we want Kopi to be a part of people’s lives. The brand refers not only to drinks, but also to delicious food.



The logo and branding strategy that this branding agency developed for us has been effective in driving engagement and sales.

Creativity reimagined

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