Olapan is a new managing app that helps users keep track of their finances, to-do lists, and other important information. However, the app was struggling to gain traction. Users found the app’s branding to be confusing and outdated.
The brief
DsgnStory was hired to rebrand Olapan and create a more modern and user-friendly interface. The agency began by conducting user research to understand what users liked and disliked about the current branding. Based on this research, DsgnStory created a new logo, color palette, and typography that was more modern and visually appealing. The agency also redesigned the app’s interface to make it easier to use.
Results
The rebrand was a success. The new branding helped Olapan to gain a new audience of users. The app’s user interface was also praised by users, who found it to be more intuitive and easier to use.
Conclusion
The rebrand of Olapan was a success. The new branding helped the app to gain a new audience of users and improve its user experience. DsgnStory is proud to have played a role in the success of Olapan.
Recommendations
DsgnStory recommends that Olapan continue to invest in its branding and user experience. The app has the potential to be a leader in the managing app market, but it needs to continue to innovate and improve its user experience.
Next Steps
Olapan is planning to continue to invest in its branding and user experience. The app is also planning to add new features and functionality in the coming months. DsgnStory is excited to continue working with Olapan to help the app reach its full potential.
Project Description
Design
I am writing to express my sincere gratitude to DsgnStory for their outstanding work on the rebrand of Olapan. The new branding is modern, sleek, and visually appealing. It is also much more in line with the app’s functionality and features.
DsgnStory worked closely with us to understand our needs and goals for the rebrand. They also conducted user research to get feedback on the current branding. Based on this research, they created a new logo, color palette, and typography that is more modern and visually appealing. They also redesigned the app’s interface to make it easier to use.
The rebrand has been a huge success. We have seen a significant increase in downloads and engagement since the rebrand was launched. Users have also been very positive about the new branding, with many saying that it is much more user-friendly and aesthetically pleasing.
Creativity reimagined
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